Some people lease subdomains or directories on relatively popular domains because they can get better rankings on these subdomains than with their own domains (for example https://youroffer.populardomain.com) or https://populardomain.com/youroffer). Google says that this is not a good idea It seems that this works quite well for some people so Google decided to publish a statement that indicates that this technique might not work anymore in the near future: We’ve been asked if third-parties Read the full article...
from
https://blog.seoprofiler.com/google-dont-lease-subdomains-on-other-websites-for-ranking-purposes/
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